Hello, I'm Maria.
I started Drelity after struggling to find an agency that specialised in cybersecurity.I wanted to deal with a common problem in cybersecurity marketing: buzzwords that hide meaning and erode trust.Before that, nine years in the technology channel: a reseller, a threat intelligence vendor, a distributor inside Exclusive Networks, then Head of Marketing at Cyjax.
What I believe
Deals stall in one place.I find where, and fix that before adding more activity.
Where I learned this
Ampito Group, 2017-2019
Marketing across a reseller group with seventeen companies. Where the channel stopped being abstract.Tempest Security Intelligence, 2019-2021
Marketing manager at a threat intelligence vendor. Security buyers, not general IT buyers.Nuaware, part of Exclusive Networks, 2021-2022
A DevSecOps and cloud distributor. Partner programmes and partner marketing funds.Orpheus Cyber and Cyjax, 2022-2024
In-house marketing, ending as Head of Marketing at Cyjax. Then hired back as a consultant.
What I won't do
- I won't measure success by activity or content volume.
- I won't use fear or breach statistics to sell.
- I won't promise results I don't control.
- I don't run awareness campaigns with no path to revenue.
How I work with clients
You work with me directly.
1
A 30 minute call. I look at how you sell today.
2
A Sales-Ready Kit, Sales Accountability or Campaign. I tell you which fits, if any.
3
A fortnightly check on what you're sending and saying, with commitments that get chased.
I have watched a buyer go quiet in a demo and known which sentence lost them. That is most of the work.